J Leija Cigars.

J Leija Cigars.

Bringing an old tradition to a modern digital age.


Floafers’ long-standing partnership with GroMo spanned from there success with their Kickstarter campaign. Their mission, With YOU in mind, brings the most functional and fashion forward shoe design that the EVA market has ever seen! Together, we’ve built powerful, immersive experiences that seamlessly integrate online and offline environments. From in-store screens and mobile applications to physical products and online communities, we help the brand drive innovation in retail and design, bringing fans closer to the products and people they love.

Building a truly unified brand experience.

Working better, together.

Zelle is the first digital-first brand to be consistent across across all banks, with seamless design, technology and messaging.

Financial institutions using Zelle:


Nationwide launch.

In addition to creating the product, Huge launched Zelle’s marketing campaign, spanning TV, OOH, digital and content partnerships.

Year one transactions:


“There are many cigars on the shelves that I felt weren’t a good value for what you are getting. I wanted to change that.”

– Hector Leija, Founder & 3rd Generation Cigar Aficionado at J Leija Cigars