PRE LAUNCH PHASE
1
First Step
Discovery & Planning
The secret to a successful crowdfunding marketing campaign is in the foundation, before your crowdfunding launch. Your dedicated, full-time Campaign Manager begins your journey to crowdfunding success with the a plan and timeline, starting with the basics that will be critically important down the line. You may have created the world’s most desirable product. One that will disrupt industries and be loved by many, but without proper messaging and brand positioning, no one will know why they need it. We dive deep into your product, extract your story the world needs to hear, and position you for crowdfunding success.
2
Second Step
Pre-Campaign Setup
With your newly positioned product, it’s time to make the most effective marketing assets to showcase your product. It’s time to call in the Creative Team. Our creatives don’t just make things look pretty, but grade their work on how well it performs.
3
Third Step
Pre-Campaign Launch
The goal of the pre-campaign is simple – control the outcome of the campaign by building a highly qualified community before we launch. It’s important to get off to a running start with Kickstarter so planning an effective pre-launch is crucial to success.
LAUNCH PHASE
This is where our campaign goes live to the world. If we’ve done a good job with prelaunch preparation, we should be able to raise at least 30% of our funds extremely quickly. This is our favorite part. Grab a chair, sit back, relax and watch us release the floodgates. With our qualified email list ready, we always hit the campaign goal in the first 24 to 48 hours. This spike causes our campaign to rise in the ranks, which puts us in front of hundreds of thousands of more potential backers. After our campaign goal has been exceeded, our team deploys additional advertising, email marketing, and social media to continue the momentum. The end result is a campaign many times its original goal.
4
Fourth Step
Crowdfunding Marketing Services
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5
Fifth Step
Crowdfunding Marketing Management
The goal of the pre-campaign is simple – control the outcome of the campaign by building a highly qualified community before we launch. It’s important to get off to a running start with Kickstarter so planning an effective pre-launch is crucial to success.
POST LAUNCH PHASE
Finally, once your campaign ends, you enter into the post-launch phase. While its sometimes easy to ask for money, fulfilling delivery of rewards to your backers presents a whole different set of challenges in itself. Your funding doesn’t stop once your campaign is over. It’s not unusual to double campaign results with our post-campaign efforts.
6
Sixth Step
Upsell and Pre-Order
The goal of the pre-campaign is simple – control the outcome of the campaign by building a highly qualified community before we launch. It’s important to get off to a running start with Kickstarter so planning an effective pre-launch is crucial to success.
7
Seventh Step
Post Campaign Marketing Serivces
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Get funded today with GroMo Agency.
Get funded today with GroMo Agency.
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